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Case Auctions
Live Auction

2024 Summer Fine Art & Antiques (Day 2)

Sun, Jul 7, 2024 01:00PM EDT
Lot 681

Andy Warhol, La Grande Passion Pop Art Advertising Poster

Estimate: $600 - $700
Sold for

Bid Increments

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$0 $10
$100 $25
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$50,000 $5,000
$100,000 $10,000

Andy Warhol (American, 1928-1987) offset lithograph after the artist's Le Grande Passion, 1984 (Ref.: Feldman & Schellmann IIIb.28), depicting in vivid colors a green bottle of French liqueur casting a magenta shadow over a gestural drawing of a flowering passion fruit. With printed signature, lower right. Unframed. Rolled in cardboard shipping tube, possibly as issued. Sheet: 39" H x 37" W. Tube: 37 3/4" L x 4 1/4" dia. Note: Warhol created this image as part of his 1980s Advertisement series. This particular image was used by Carillon Importers Ltd. for La Grande Passion, a passion fruit-flavored brandy. The offset lithographs were primarily made available to liquor stores and distributors as marketing materials, and relatively few have survived.

PROVENANCE: Collection of the late Terry Marshall. Marshall was in the alcohol-beverage industry in Tennessee and received the poster for promotional purposes in the 1980s. This is the second of two identical posters from his collection; the first was sold in our January, 2024 auction, lot #456.

Condition

Scattered foxing, primarily to upper third and en verso, plus minor creasing to edges. Print is rolled.

Provenance

Collection of the late Terry Marshall. Marshall was in the alcohol-beverage industry in Tennessee and received the poster for promotional purposes in the 1980s. This is the second of two identical posters from his collection; the first was sold in our January, 2024 auction, lot #456.

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